Diana Sproveri leads hospitality experience strategy for clients, while building chef-driven programming for workplace dining. She also spearheads the firm’s business development and strategic communication efforts.

Based in Los Angeles with over 20 years of experience across brand development, guest and workplace experience, and corporate communications, Diana has worked across several hospitality sectors including accommodations, food and beverage, and wineries, with additional experience in CPG, financial services, and technology. She has led brand strategy and communications initiatives for Fortune 500 companies, as well as international and luxury brands.

As a trained pastry chef and culinary owner/operator, Diana brings a hands-on understanding of hospitality from both a creative and operational perspective. This background continues to influence how she connects brand vision to real-world performance and guest experience.

She is currently pursuing advanced wine studies through the Court of Master Sommeliers.